AGSM MBA secures Women Leaders in Business Award

131005 emma lo russoThe CEO and co-founder of one of Australia’s most dynamic technology start-ups has been awarded this year’s AGSM Anita Prabhu Women Leaders in Business Award.

The Award is presented each year to an alumnus or final year student studying an MBA or MBT at the Australian School of Business at the University of New South Wales.

The Award was instigated by alumnus Anita Pradbhu in 2012 to recognise and celebrate a successful business woman across the dimensions of entrepreneurship, innovation, leadership and business acumen.

Emma Lo Russo co-founded DIGIVIZER in 2010 to create new technology to identify, analyse and connect the digital footprints of Australians and to map their sentiments, motivations and discussions across social media in Australia to organisations’ customer databases.

This makes it easy for organisations to serve those they know and those they would like to know, providing a better engagement experience for individuals, and a better return for the organizations.

In its first three years, DIGIVIZER has sold solutions to customers that include Telstra, Chobani, RACWA, Australia Post and NAB.

DIGIVIZER CEO Emma Lo Russo said the award was only possible because of the support she had received from AGSM and from other leaders and entrepreneurs in Australia looking to build a successful innovation culture.

“The best achievements are the ones that have come as a result of working with super-smart and talented people, whether they be my family, friends or work colleagues, and when combined together with great teamwork, you overcome challenges along the way and achieve what seemed impossible to others.“

Director of the Australian Graduate School of Management Chris Styles said Emma’s achievements highlighted how the MBA would empower great people to achieve great things.

“I am delighted she has won this award. Her application was particularly strong among other inspiring applicants and I was impressed with how she has been able to bring her entrepreneurial vision to life. I look forward to watching her company, DIGIVIZER, go from strength to strength in the coming years.”


Ben Ready
Ben Ready founded MBA News in 2014 and is the Managing Editor. He is a former business and finance journalist with Australian Associated Press (AAP) and Dow Jones Newswires in London. Ben completed his MBA in 2012 and was awarded the QUT GMAA Entrepreneurship Prize. He is also the founder and Managing Director of RGC Media & Mktng (